Communication through electronic mediums can be treacherous. Current estimates say that we get as much as 80 percent of our information through non-verbal cues. That means that when our communication is limited to written word only, both the communicator and the receiver are at a disadvantage. This disadvantage can be especially pronounced when you’re communicating with your customer through email. If only there were some way you could avoid email blunders. Some place you could go, for a quick summary of email best practices. Never fear! Mercury’s got you covered! Here are our top four tips for effective customer service emails.